CharacterQuilt · Ad-variant showcase

Always-on ad production · 5 verticals · 5 sizes

Five verticals.
Eighty creative concepts.
Four hundred ads, shipped.

The ad layer Kyle described, delivered as a brain output. Five verticals — banking, insurance, manufacturing, telecom, retail — each with four base ad concepts × four CTA / value-prop variants, resized into five paid sizes. Every variant rendered on the new Varicent identity. No designer in the loop.

5
Verticals
80
Creative concepts
400
Ad files
One
Production engine

The vertical matrix.

Pick any vertical to scroll into its full ad library. Each ships four creative concepts, sixteen copy variants per concept, across five paid sizes — eighty ad files per vertical, four hundred total. Every file uses the Varicent identity, generated by the same campaign engine that drives the LP and nurture layer at varicent-cq-demo.surge.sh.

01 of 5

Banking

Banking & Financial Services

80 Ad files
02 of 5

Insurance

Insurance

80 Ad files
03 of 5

Manufacturing

Manufacturing

80 Ad files
04 of 5

Telecom

Telecom & Carriers

80 Ad files
05 of 5

Retail

Retail & Omnichannel

80 Ad files
Live · IAB-compliant · pure CSS

Animated, not just rendered.

Same campaign engine, same brand identity, but the deliverables are real HTML5 animated ads with CSS keyframes, IAB-compliant 30s runtime cap, and the actual Varicent logo SVG — not a static export. Three sizes from the Banking · ICM cohort, embedded live below.

Banking · ICM · v1 728 × 90 · IAB Leaderboard
$240M · IN COMP PAID MONTHLY proof-point lead. Open standalone
Banking · ICM · v1 300 × 250 · IAB MREC
RetailBanking·26 ✕ Varicent event hook. Open standalone
Banking · ICM · v1 160 × 600 · IAB Skyscraper
Vertical narrow format, 4-line stagger headline. Open standalone
Vertical · 1 of 5

Banking & Financial Services.

Four base ad concepts, each with four CTA / value-prop variations, resized to five paid sizes — eighty ad files for banking alone.

4Base concepts
16Copy variants
80Ad files
5Sizes shipped
01

Revenue Operations

Editorial photo

$4.2B in TPV under management
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
02

Sales Performance Management

Brand · solid blue

9 of 10 top-30 US banks
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
03

Incentive Compensation

Light · editorial

$240M in comp paid monthly
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
04

Sales Forecasting

Magazine · cover

94% forecast accuracy
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
Vertical · 2 of 5

Insurance.

Four base ad concepts, each with four CTA / value-prop variations, resized to five paid sizes — eighty ad files for insurance alone.

4Base concepts
16Copy variants
80Ad files
5Sizes shipped
01

Producer Compensation

Editorial photo

$1.2B in producer payouts
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
02

Renewal & AP Forecasting

Brand · solid blue

+$78M in retained AP
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
03

Channel Performance

Light · editorial

5 channel types, one model
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
04

Territory & Quota

Magazine · cover

M&A-ready by design
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
Vertical · 3 of 5

Manufacturing.

Four base ad concepts, each with four CTA / value-prop variations, resized to five paid sizes — eighty ad files for manufacturing alone.

4Base concepts
16Copy variants
80Ad files
5Sizes shipped
01

Distributor Channel Comp

Editorial photo

1,400+ distributors paid
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
02

Bookings vs. Revenue

Brand · solid blue

By SKU reconciled, daily
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
03

Sales Capacity Planning

Light · editorial

Plant-aligned coverage models
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
04

SPIFFs & Programs

Magazine · cover

Zero spreadsheets required
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
Vertical · 4 of 5

Telecom & Carriers.

Four base ad concepts, each with four CTA / value-prop variations, resized to five paid sizes — eighty ad files for telecom alone.

4Base concepts
16Copy variants
80Ad files
5Sizes shipped
01

Indirect Channel

Editorial photo

8,500+ dealers & MVNOs paid
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
02

Subscriber-Driven Comp

Brand · solid blue

Tied to ARPU not signature
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
03

Field Sales Performance

Light · editorial

Quota-flex by region & vertical
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
04

Wholesale & Carrier

Magazine · cover

Real-time settlement
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
Vertical · 5 of 5

Retail & Omnichannel.

Four base ad concepts, each with four CTA / value-prop variations, resized to five paid sizes — eighty ad files for retail alone.

4Base concepts
16Copy variants
80Ad files
5Sizes shipped
01

Store Manager Comp

Editorial photo

1,800+ store leaders paid
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
02

Omnichannel Performance

Brand · solid blue

Once credited, never twice
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
03

Buyer & Merchant Plans

Light · editorial

Margin-tied not gross
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants
04

Field Marketing & Visit

Magazine · cover

Right-staffed by traffic, not template
Paid social 1080 × 1080 4 variants
LinkedIn single image 1200 × 627 4 variants
Display 300×250 Medium rectangle 4 variants
Display 728×90 Leaderboard 4 variants
Display 160×600 Skyscraper 4 variants